Maison de Luxe · Fitting Atelier

How to measure your bra size

Five minutes, a soft tape and a mirror. The Velüra atelier method, trusted by our fitters in Milan and Paris.

1 · Measure your band

Wrap a soft measuring tape snugly around your ribcage, directly under the bust. Keep the tape level all the way around — check the back in the mirror — and exhale fully. Round to the nearest whole centimetre. That number is your band size.

2 · Measure your bust

Wearing an unpadded bra (or none at all), wrap the tape around the fullest part of your bust. The tape should rest gently against the skin, never compress it. Note the centimetre measurement.

3 · Calculate your cup

Subtract your band from your bust. Each 2 cm of difference is one cup size.

Difference (cm)Cup size (EU)
10AA
12A
14B
16C
18D
20E (DD)
22F
24G

4 · Signs your bra doesn't fit

  • The band rides up your back — go down a band size.
  • The underwire sits on breast tissue — go up a cup.
  • The centre gore lifts off your sternum — go up a cup or down a band.
  • Cups gape or wrinkle — go down a cup.
  • Straps dig into shoulders — your band is doing too little of the work.

5 · The sister-size trick

If the band is comfortable but the cups don't sit right, try a sister size: move one band size and one cup in the opposite direction. A 32C shares cup volume with 30D and 34B. This is how Velüra fitters solve 80% of "almost right" fits.

Once your size is right, the silk takes care of the rest.